Merchants of Cool

This weekend I watched bunch of documentaries. One of them was the Merchants of Cool and other one was The Persuaders. Both of them talked about world of advertizing. First one was more about advertizing targetted toward 150 billion dollars of spending powers that teens have. Other one was about general Advertizing. off course it talked about morality of advertizing and if it is right to influence people’s mind. It also talked about general trend of advertizing where it used to about tangible attributes of good that they were trying to sell to more intangible stuff that now it relates to such as Song airline marketing for life style or ipod etc. It definitly makes you think how much input we are getting through these advertizement that we may not even consciously recognize.

After watching them back to back, I feel as if I get mentally violated everyday by these advertizements without even knowing it.

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Posted in Movies. 1 Comment »

One Response to “Merchants of Cool”

  1. Vsat Says:

    Vsat

    I am Karin, very interesting article that contained the information I was searching for in Google, thanks.


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